I am a graduate of Howard University and NYU, wife, mother of four, and serial entrepreneur who found herself in financial ruin after a failed franchised business venture during the economic recession of 2008-10. Despondent and depressed from suffering a six-figure loss, I lay awake at night, reflecting on how this experience had impacted my family. I'd lost everything we'd built the last 22 years including our savings, investments, and even the children’s college fund.
On a late summer night in August 2011, I cried out to GOD for direction and heard His answer in four words: Atlanta Black Theatre Festival. It was so intuitive that I'd thought the festival already existed. But it did not.
During that time, people of color in the United States were still suffering politically and socially. The election of the nation's first Black president resulted in a backlash that culminated in an increasingly divided nation. The public image of Black men perpetuated by the media was waging war against the community psyche that was literally killing the Black community on all fronts. Then it happened, on February 26, 2012; Trayvon Martin was assassinated. The widespread explosion of emotions hadn't been experienced since the assassination of the Rev. Dr. Martin Luther King in 1968, set in motion a fury of resistance. It also came with a compelling and desperate urge to do something.
It was clear that the Atlanta Black Theatre Festival needed a mandate, purpose, and a reason to be sustainable. I understood that the richness of our heritage and historical legacy had been replaced by a myth. These myths criminalized and dehumanized the very existence of Americans of African descent. I knew the journey across the Atlantic was filled with stories that needed to be told to shatter those myths. Moreover, people of color needed love, nurturing, and healing. I also knew that to happen within the community through the power of the arts. The Atlanta Black Theatre Festival would soon become that important platform.
Toni Simmons Henson, (Toni X) is a published poet, best-selling author, public speaker, and serial entrepreneur. Her poetry has taken her to stages around the globe including Los Angeles, New York City, Atlanta, Paris, and Accra, Ghana.
She has over 30 years of expertise in business development, marketing, theatre and entertainment production. Henson has launched and operated three franchises and four businesses in her career. Most notably, Micah 6-8 Media, LLC which produces the Atlanta Black Theatre Festival, Black Family Table Talk Podcast/Blog, Black Theatre TV, and more recently, ABTF Travels, LLC. ABTF Travels specializing in arts and cutural experiences.
She is a graduate of New York University (MPA) and Howard University (BBA) and has earned Executive Certificates in Non-profit Management and Women in Leadership.
Accomplishments
In 2007, Henson moved to Atlanta and started Micah 6-8 Media, LLC where she began producing plays written by and about African-American women. In 2012, she and her sister, Wanda Simmons, co-founded the Atlanta Black Theatre Festival (ABTF). This annual event attracts thousands of theatre lovers from around the corner to around the globe.
The ABTF has provided a platform for over 145 self-producing African-American playwrights and over 3,200 artists. Also in 2020, she expanded the ABTF brand to include an arts and cultural travel company. This company led its first delegation of 34 artists and art enthusiasts to Ghana at the invitation of the National Theatre in December 2021. Thirty-six have signed up to join her in 2022.
In 2020, she and her husband, Antonio Henson, co-launched the podcast/blog Black Family Table Talk. This medium focuses on building conversations around strengthening Black relationships and families. It quickly rose to prominence and was named the "Top Black Podcast to Follow in 2020" by Feedspot.com and the "Top Black-led Podcasts You Must Hear" by The Harvard Advocate.
In 2020, Henson launched Black Theatre TV, a streaming platform for live and pre-recorded theatre. One of the first streaming festivals during the pandemic, reached over 1,100 households and close to 2,600 students around the U.S. as a virtual field trip.
Awards and Recognitions
Henson was honored by the National Council of Negro Women Greater Atlanta Section to recognize her contributions to the theatre community. She is the recipient of the 2019 "Jewel of the Mountain Award for Arts and Letters" from Delta Sigma Theta Sorority Incorporated, SM-LAC. She has also received numerous awards for distinguished achievements in business, including feature stories in the Atlanta Journal-Constitution (AJC), Entrepreneur Magazine, a cover story in the Princeton Packet Weekend Magazine, and Ghana's popular CMonline.com.
In 2014, Micah 6-8 Media, LLC was named the first runner-up, Emerging Business of the Year, by the DeKalb County Chamber of Commerce. This distinction was for ABTF’s "significant contributions to economic development and community impact in DeKalb County".
Personal
Henson has been married to Antonio Henson for 32 years. Together they've raised four children, three biological and one adopted. They have also served as foster parents for one year. Their oldest son is a graduate of the U.S. Naval Academy, is married, and currently serves as a Naval Officer. Their oldest daughter graduated from Spelman College and is a Ph.D. candidate for Mathematics at the University of Washington. Their youngest daughter is a graduate with a Master of Architecture from Hampton University. Their youngest son is a graduate of Brookwood High School.
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Wanda Simmons, my sister, had also recently suffered a set-back She'd been laid-off from the Georgia state government. I proposed that she move in so we could pool our family resources, and help build this vision. It was the perfect storm.
Wanda had experience as a festival organizer during the 1990s with the National Council of Negro Women's Black Family Reunions under the director of the legendary Dr. Dorothy Height. I was a serial entrepreneur with years of marketing and business expertise.
We both pooled our talents and skills and in October 2012, the Atlanta Black Theatre Festival (ABTF) was launched. This inaugural year set the bar high with attendance at over 2,500. Theatre lovers from all over the country descended on Atlanta and over 300 artists presented 40 plays in four days on three stages at the 14th Street Playhouse. Additionally, 240 rooms were booked at the nearby Loews Hotel in midtown Atlanta.
But unfortunately, all was not a success. When the ticket proceeds were tallied, expenses exceeded revenues by thousands of dollars. We were then faced with a dilemma. We didn't have enough to pay the performers. This was not a part of the vision, but we were determined to do anything to make things right. After witnessing how hard we worked, our Mother Marian Simmons, with faith in our vision, stepped up to the plate to loan us the money to cover the outstanding balances. I then resorted to driving Uber early mornings to repay the debt to my mother and help with family expenses.
Although times were tough, we couldn't let this vision dissipate. Wanda and I hit reset, took a deep dive analysis, and geared up for year two. We worked for 12-14 hours a day planning the next festival. In the meantime, Anja Williams, a marketing administrator at the Porter Sanford III Performing Arts Center (PSPAC) encouraged us to bring the festival to historic Decatur. Again, the timing was perfectly divine. The 14th Street Playhouse would soon thereafter be purchased by a private college a few months later.
The PSPAC turned out to be a true GOD send with 42,000 square feet of state-of-art performance space, free parking, free of midtown traffic, classrooms, a gallery, and a catering kitchen. The venue made way for expanding the festival programming to include hosting international and local vendors, an art exhibit, classes, a cafe-restaurant, and a bar. This created the opportunity for additional streams of revenue separate from the ticket fees paid directly to the artists. In addition to a steady stream of donations from art enthusiasts, this business model has sustained the festival to this day.
UPDATE:
Now in its 11th year, the Atlanta Black Theatre Festival has provided a platform for over 145 playwrights to self-produce their original works in Atlanta. Some playwrights are local but many have traveled from afar representing 27 states and five countries. The ABTF has also provided performance opportunities for over 3,000 artists entertaining thousands of theatre enthusiasts.
Wanda decided to go back to school and earn her Bachelor's degree. She currently works with children in the human services industry and lives in south Atlanta. She still serves as Volunteer Coordinator for the Atlanta Black Theatre Festival.
Our two oldest children graduated with full scholarships from the US Naval Academy and Spelman College and one graduated with a Master of Architecture from Hampton University, maintaining a 3.3 GPA on a 50% scholarship. My husband and I just celebrated 32 years of marriage. Antonio currently serves on the Advisory Board.
To date, the festival operates 100% debt-free. More importantly, we're telling our stories.
TO GOD, WE GIVE THE GLORY!
LET IT GO: QUEENS GOTTA $#!T, TOO! is a jaw-dropping adaptation of a besting selling poetic memoir written by Toni X. She brilliantly weaves her life story into an amusing and contagiously rhythmic poetic presentation.
Here’s what’s people are saying about her book and new play:
“Absolutely Brilliant! Five Stars!”
“Awesome- rare authenticity and transparency!”
“Brave!”
“Provocative.”
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Black Theatre vs. The United States of America A virtual panel discussion featuring Toni Simmons Henson (Atlanta Black Theatre Festival), Jamil Jude (Kenny Leon's True Colors Theatre), T'Keyah Crystal Keymah (TV, Film, Stage Performer, Writer), Shay Wafer (National Advisory Committee to the Black Seed, WACO Theatre Center), moderated by Darryl Reuben Hall (Founder, Stage Aurora Theatrical Company). www.stageaurora.org
Theatre Producer and serial entrepreneur with over 25 years of expertise in business development, real estate investment and marketing. In 2012, Henson and her sister, Wanda Simmons, co-founded the Atlanta Black Theatre Festival where over 200 local and national artists gather in the fall to perform original works and celebrate the arts. This annual event attracts thousands of theatre lovers nationally and internationally.
Creativity is part of our spiritual core. Tapping into it brings us closer to us accessing all parts of our being. We are pleased to celebrate our podcast that gives voice to that part of ourselves. We would love for you to join us as we will have some of our previous guests come back for this moment. We are grateful that our honoree, TONI SIMMONS-HENSON exemplifies giving voice to many of us and leading the Atlanta Black Theatre Festival for the last decade. We are going to have a ball! We will take segments of some of our most popular topics and focused segments on how we can live into our deeper power. We will open with us blessing with a reading from a play written by WW.
Toni Henson is an Atlanta based international speaker, spoken word poet, best selling author and serial entrepreneur. She has also owned and operated three franchises and launched four businesses during the span of her career.
She is the co-founder and executive producing director of the Atlanta Black Theatre Festival. The Atlanta Black Theatre Festival (ABTF) facilitates the nation's largest collaborative of black theatre companies and writers from around the globe to self-produce our work under one roof.
Toni Simmons-Henson (Producing Director of the Atlanta Black Theatre Festival (ABTF) shares with Winston A. Wilson (Host of Creativity Cocktail), how to create, deliver, and love in this discussion swirling in the midst of four powerful world challenges (Pandemic, Social Unrest, Climate Change, and Politics).
Toni will give you encouragement and guidance to keep you going towards your goals and your purpose. The Creativity Cocktail wants to thank Toni for all she does for our theatre community.
Theatre Producer and serial entrepreneur with over 25 years of expertise in business development, real estate investment and marketing. In 2012, Henson and her sister, Wanda Simmons, co-founded the Atlanta Black Theatre Festival where over 200 local and national artists gather in the fall to perform original works and celebrate the arts. This annual event attracts thousands of theatre lovers nationally and internationally.
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